Real Estate Video Guides
Practical guides on shooting, editing and marketing property video. Written by people who do this work every day, with real numbers, sourced figures and no filler.
Browse by topic
Video Editing
What the process involves, what it costs, colour grading, workflow, outsourcing and how to judge quality.
AI Video
AI real estate video makers tested and compared, photo-to-video, camera movement and MLS compliance.
Videography
How to shoot property video: shot lists, camera settings, movement technique, lighting, drone and gear.
Video Marketing
Using property video to market listings, win instructions and build a consistent social presence.
Start here
If you are new to property video, these four cover the ground fastest.
- Real Estate Video Editing: The Complete Guide — the whole subject in one place: process, cost, outsourcing and quality markers.
- How Much Does Real Estate Video Editing Cost? — full breakdown by provider type, with add-on and rush pricing.
- How to Shoot Real Estate Video — camera settings, movement technique, lighting and the mistakes that make footage unusable.
- Real Estate Video Shot List — a printable room-by-room checklist to take on your next shoot.
How we write these
A guide only goes up here if it meets all of the following. We publish six to eight a month rather than sixty, deliberately.
- Every figure carries a source and a date. We do not repeat statistics we cannot trace to a primary study.
- Written by someone who does the work. Not by a content agency that has never graded a property video.
- Original examples and screenshots. Not stock imagery of generic houses.
- We say when we do not know. Including when a competitor’s product is better than ours at something.
- Reviewed and dated. Anything that goes stale gets updated or removed.
Free tools
Practical resources you can use whether or not you ever work with us.
Real Estate Video Shot List
Every shot to capture, room by room, as a printable checklist.
Video Script Templates
Eight scripts for listing videos, agent intros and announcements.
Social Video Size Guide
Current specifications for every platform, kept up to date.
Editing Style Gallery
The same property graded six different ways, side by side.
Latest guides
Latest Guides
How Long Should a Listing Video Be?
Video Editing — How long a real estate video should be by property type and platform, from 45-second condo listings to 3-minut
How to Outsource Video Editing
Video Editing — How to outsource real estate video editing: when it pays, what it costs, how to brief an editor, how to keep q
Real Estate Drone Video Guide: Shooting and Editing Aerial Property Footage
Videography — How to shoot and edit real estate drone video: legal requirements, camera settings, the six shots every proper
Real Estate Video Marketing Guide
Video Marketing — A practical real estate video marketing guide: which videos to make, where to publish them, how to plan a week
AI Video Maker vs Human Editor
AI Video — AI property video makers and professional video editors compared on input, output, turnaround, cost and creati
AI Real Estate Video Makers Guide
AI Video — How AI real estate video makers work, what they cost, how many photos you need, MLS compliance, and when a hum
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Serving real estate agents, property photographers and brokerages in the United States, Canada, the United Kingdom, Australia and worldwide. All editing performed by a dedicated real estate video team. We do not shoot on location — everything is remote and digital.
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